Trade show display video for an eletronics wholesale company to attract more visitors to his booth and convert them into long term B2B-partners. The video was used strategically together with an image film to create a sales funnel for wholesale partners, to increase the conversion rate of the company’s homepage, to attract more leads via Google’s organic search results and in order to create more awareness for his brand via Youtube.
– several trade fair visitors were attracted to the client’s booth through the video and entered into a sales conversation
– 80 high-quality leads in the shape of potential wholesale partners were collected during the exhibition
– exclusive branding and positioning as the market leader in his niche
– the video was later search engine optimised and ranks on page 1 of both Google and Youtube for his specific brand keywords